PINK HIPPO DESIGN
Small business websites · Columbus, Ohio

Small business websites that are easy to use and easy to find.

Pink Hippo Design builds new websites and fixes frustrating ones, with 20+ years of UX experience behind every page.

Get a free quoteSee pricing

One-page sites start at $500.

A sunlit wooden desk with a laptop, a fern, and notebooks beside tall windows

Pink Hippo Design is a small business web design service in Columbus, Ohio, run by Lauren Schaefer. It builds one-page and multi-page websites starting at $500 and fixes existing sites that are confusing, slow, or hard to use on a phone. Optional monthly care plans keep your site updated after launch.

Sound familiar?

A website should make it easy for customers to say yes.

Customers cannot figure out how to book or contact you.

If visitors have to hunt for the next step, some will give up. A clear path from interested to contacted is the most important job a small business site has.

It looks fine on a computer but not on a phone.

Many people look up a local business on their phone. Your site should be easy to read and easy to tap there first.

You paid for a site and still cannot change a phone number.

Your website should belong to you. Changes should be quick, and you should never have to start over to fix something small.

What I do

Three ways I can help

New website

A new website

Starting at $500 for a one-page site with a contact form. Need more pages or features like booking, galleries, menus, or event calendars? I will quote it by scope. I use modern AI tools to build faster, and I review every page myself so it works for real visitors.

Ask about this
Fix-up

A website fix-up

Already have a site that frustrates customers? I look at how visitors move through it, then fix the biggest problems first: confusing steps, poor phone layout, slow pages, and unclear wording. You keep what already works.

Ask about this
Care plan

A monthly care plan

Optional help after launch: small text and photo updates, backups, and fixes, so your site stays current without you having to think about it.

Ask about this
A notebook, pen, and books on a sunlit wooden desk beside a fern
How it works

From first hello to a live site

  1. Tell me about your business

    Fill out the short form below or send an email. Tell me what you do and what you want visitors to do.

  2. Get a clear quote

    I reply with a written scope and price. No work starts until you say yes.

  3. Review a design first

    You see a mockup of your site and tell me what to change before I build the final version.

  4. Launch and hand off

    I publish your site, show you how it works, and make sure you own your domain and content.

Pricing

Simple, honest pricing

These are starting points. You always get a written quote before any work begins.

Starter

Starter one-page site

From $500
  • One scrolling page with up to six sections
  • Contact form that emails you
  • Looks good on phones and computers
  • Basic search setup: page title, description, and sitemap
  • Two rounds of changes
Growing

Interactive or multi-page site

Quoted by scope
  • Several pages, or a more interactive page
  • Features like booking, sign-up forms, galleries, menus, or event calendars
  • Quoted by scope after a short conversation
Fix-up

Website fix-up

Quoted after a quick review
  • A review of how visitors move through your current site
  • A prioritized list of fixes, biggest problems first
  • I can make the fixes for you
Care plan

Monthly care plan

Ask about care plans
  • Small text and photo updates
  • Backups and basic security checks
  • Fixes when something breaks
  • Cancel any time

Not sure which one you need? Send me your website address and I will point you in the right direction.

Lauren Schaefer, founder of Pink Hippo Design
About

Hi, I'm Lauren.

I have spent more than 20 years in user experience design, figuring out why people get stuck on websites and apps and how to fix it. I have led design teams at education and software companies, and I ran my own design consultancy for over a decade.

Pink Hippo Design brings that same experience to small businesses in my own community. I use modern AI tools to build quickly, which helps keep prices fair, and I check every page myself on a phone and a computer before you see it.

I also teach in the UX design master's program at Columbus College of Art & Design.

Looking for UX strategy for a larger company? Visit Pink Hippo Strategy.

Questions

Questions small business owners ask

How much does a small business website cost?

A one-page website with a contact form starts at $500. Larger sites with more pages or features like booking are quoted by scope. You always get a written quote before any work begins, so there are no surprises.

How long does it take?

A one-page site is usually ready within one to two weeks after I have your text and photos. Bigger projects take longer, and I will give you a timeline in your quote.

Will I own my website, domain, and hosting?

Yes. Your domain name and your content belong to you. I set things up in accounts under your name so you are never locked in.

Can you fix my existing website instead of replacing it?

Yes. Many sites do not need to be rebuilt. I review how visitors move through your site, then fix the biggest problems first, such as confusing steps, poor phone layout, slow pages, and unclear wording.

Do you use AI to build websites?

Yes, and I am open about it. I use modern AI tools to build faster, which helps keep prices reasonable. I make the design decisions and review every page myself on both a phone and a computer before you see it.

Will my website show up on Google?

I set up the basics that help search engines and AI assistants understand your site: clear page titles and descriptions, a sitemap, fast mobile pages, and plain-language text about what you do and where. No one can promise a top ranking, and new sites often take a few weeks to appear. A free Google Business Profile also helps local businesses a lot, and I can point you to how to set one up.

What areas do you serve?

I work with small businesses in the Columbus, Ohio area, including Dublin, Hilliard, Powell, Worthington, Westerville, and New Albany. I also work remotely with clients anywhere.

Get in touch

Tell me about your site

Share a few details and I will reply with next steps. I usually reply within one business day.

Sunlight through a tall window onto a wooden desk with a laptop and a fern

I use your details only to reply to you. See the privacy page.

Prefer email? Write to lauren@pinkhippostrategy.com.